Jun 3, 2026 | Get Clients |
Lately, I’ve been playing the “what if you were wrong” game with the self-employed professionals and creatives I coach. It goes like this: Client: Jane at XYZ Company hasn’t gotten back to me. They must not want to hire me. C.J.: What if you...Apr 5, 2026 | Get Clients |
“Getting clients is really hard.” That’s what we self-employed professionals and creatives tell each other, anyway. Over coffee, at meetings, and online, wherever self-employed folks gather, the difficulty of getting clients is a frequent topic....Nov 14, 2025 | Get Yourself There |
The fear of hearing those words when talking about your business can stop you in your tracks. It’s the response you can most dread hearing when you tell someone what you’re doing now, or introduce yourself to a group, or make a sales pitch: “You?...Oct 15, 2025 | Get Clients |
What makes people buy is the ultimate question, isn’t it? You work hard at marketing to attract potential clients. Then you work even harder to get a chance to speak with them about what you have to offer. But how do you actually get them to hire you? The...Oct 9, 2025 | Get Clients |
One of the ways I help self-employed professionals and creatives build their businesses is with writing — blog or Substack posts, byline articles, ebooks, and more. To explain to them the type of editorial content self-employed pros need to write in order to...Jun 9, 2025 | Get Clients |
It’s normal to feel some fear about promoting yourself. After all, no one wants to be rejected, and the thought of failing can be scary. If you find yourself hesitating before you click “send” on a marketing email or start to punch in the phone...
