Aug 12, 2025 | Get Yourself There |
We self-employed professionals and creatives are constantly faced with difficult choices about how to best grow our businesses. Should you pursue this line of business or that one? Would it serve you better to choose Niche A or Niche B? Shall you spend your time...Dec 3, 2024 | Get Yourself There |
Clients and students often ask me, “C.J., you always seem to have a million things going on. How do you keep track of it all?” Their questions imply that they believe I am more organized, focused, or productive than the average bear. Personally, I’m...Sep 17, 2024 | Get Yourself There |
The worst thing that can happen when a self-employed professional or creative is working on an important project — like a book, a course, a design, a website, or a report — is a breakdown. An essential resource is suddenly unavailable. One of your key...Jun 18, 2024 | Get Clients |
Self-employed professionals and creatives often tell me that they find marketing to be a struggle. They can’t seem to get enough clients to pay the bills, or they’re spending more money to land each client than the sale is worth. Too many of their efforts...Apr 19, 2024 | Get Yourself There |
A curious thing happens to self-employed professionals and creatives in the spring of every year. They wake up one day and realize they’d better figure out how much money they made last year so they can file and pay their taxes. But wait, shouldn’t a...Feb 6, 2024 | Get Yourself There |
It’s easy to think that any business can be successful if you work hard enough, but there are many situations where this just isn’t so. Consultants, coaches, and other self-employed professionals often start a business believing that all they need to do is...
