To Get More Clients, Get REAL

For the past several years, I’ve been helping self-employed professionals build business with writing: articles, blog posts, ebooks, and more. To explain to them the type of editorial content that professionals need to write in order to attract and land clients,...

Self-Employed Folks, You Can Do This

I often hear from self-employed professionals that they are struggling. Running a business is hard work. Marketing and sales can be uncomfortable or even scary. You frequently don’t know where your next client is coming from. It can make you feel pessimistic, or...

Writing Can Be Hard — So What?

Before she wrote her memoir Wild, Cheryl Strayed penned an advice column under the pseudonym “Sugar.” In answer to a letter from a self-described “writer who can’t write,” Cheryl replied, “Writing is hard for every last one of...

The Only Thing We Have to Fear

There’s no question that the state of the world economy is alarming. Here in the U.S., businesses are failing, unemployment is at record levels, and business and consumer spending in multiple categories has plummeted. And there’s no clear path to recovery...

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