Jan 22, 2024 | Get Yourself There |
One of the most painful moments for any self-employed professional or creative is staring at a blank page or screen, trying to figure out where to begin a project. Robert M. Pirsig, in his classic Zen and the Art of Motorcycle Maintenance, gave practical advice about...Dec 12, 2023 | Get Clients |
Doing a good job at follow-up is a piece of cake. You just capture every lead or potential referral partner you run across, then place a call, send an email, or both. If you don’t make a sale right away, you calendar them for the next follow-up and do the same...Aug 11, 2023 | Get Yourself There |
It can seem like it’s the destiny of the self-employed professional to exist in a constant state of feast or famine. Either you are working day and night to keep up with client demands, or you’re wondering how much is left in your savings account and...Jul 21, 2023 | Get It Written |
The Nobel-Prize-winning writer William Faulkner published 19 novels, 125 short stories, 20 screenplays, one play, and six collections of poetry. How on earth did he manage to stay inspired? Here’s what Faulkner himself said: “I only write when I am...Jan 17, 2023 | Get It Written |
If you expect to produce written material on a regular basis in the coming year, you need a plan. Writing coach Nina Amir explains it like this: “If you were… a marathon runner, you’d have a plan for how to run the race… how to overcome the...Aug 23, 2022 | Get Clients |
If I had to name one thing that causes more self-employed professionals to fail at marketing than any other, it would be lack of follow-up. Every day, I see solopreneurs and service business owners do a fabulous job at filling their marketing pipeline with prospective...
