Writing Can Be Hard — So What?

Before she wrote her memoir Wild, Cheryl Strayed penned an advice column under the pseudonym “Sugar.” In answer to a letter from a self-described “writer who can’t write,” Cheryl replied, “Writing is hard for every last one of...

The Only Thing We Have to Fear

There’s no question that the state of the world economy is alarming. Here in the U.S., businesses are failing, unemployment is at record levels, and business and consumer spending in multiple categories has plummeted. And there’s no clear path to recovery...

Of PR and Principles

The new edition of Get Clients Now! got a mention in the current issue of Businessweek. Terrific news, right? Well, that depends. If you believe the aphorism “all PR is good PR,” this is a great thing. If you don’t, well… The book was featured...

In Search of the True to Life Business

There is some territory I am feeling compelled to explore these days with my readers, clients, students, and colleagues. I want to talk about the true to life business. Those of you who, like myself, are small business owners, solo entrepreneurs, and self-employed...

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