Self-Employed Folks, You Can Do This

I often hear from self-employed professionals that they are struggling. Running a business is hard work. Marketing and sales can be uncomfortable or even scary. You frequently don’t know where your next client is coming from. It can make you feel pessimistic, or...

Waking Up from Groundhog Day

Every spring in my household, we experience a period we have come to call Groundhog Day. I’ve always loved the Bill Murray movie of the same name, a sweet fable about an egocentric, mean-spirited newscaster doomed to live the same day over and over until he...

New Year’s Revolution

No, that’s not a typo in the title. Resolutions are easy; most of us make them at least once a year. A revolution, on the other hand, is something you may not have made since you started your business. Launching a new business is actually quite revolutionary....

What If You Were Wrong about Marketing?

Lately, I’ve been playing the “what if you were wrong” game with my coaching clients. It goes like this: Client: Jane at XYZ Company hasn’t called me back. They must not want to hire me. C.J.: What if you were wrong about that? Client: Hmm,...

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