Apr 18, 2022 | Get Yourself There |
When summertime arrives, it’s typical that many of your clients and customers start going on holiday. But what about you, the solo self-employed professional? Do you ever get to take a vacation? Yes! You can and should. But it may take some careful planning....Oct 19, 2021 | Get Yourself There |
I’m often asked by self-employed professionals how to go about setting an appropriate hourly rate. Professionals and freelancers are often advised to set their rates by comparing them to the competition, but this isn’t the whole answer. As one professional told...Feb 24, 2021 | Get Yourself There |
You’ll often hear or see the advice that you should create a profit and loss forecast for your business. In fact, you may have heard it from me. Forecasting how much you will earn and what expenses will be necessary is an essential step to set appropriate prices...May 19, 2020 | Get Yourself There |
If you’ve been operating a successful professional services business as a solopreneur, it can be a smart move to leverage your experience, contacts, and track record in the industry by adding other professionals to your team. Managing a multi-person firm will...Mar 2, 2020 | Get Yourself There |
Evaluating a new business concept is one of the least glamorous aspects of launching a new product, service, or enterprise. When you are excited about a new idea, you may not want to take the time to stop and examine it critically. New business ideas sometimes seem...Feb 12, 2020 | Get Clients |
Self-employed professionals frequently hear the advice to “be unique” in their marketing. The basic idea is a valuable one — to get attention in a crowded marketplace, you must stand out in some way. Distinguishing your product or service from the...