Nov 7, 2017 | Get Clients |
Speaking in public can be a powerful marketing tactic for any self-employed professional. Public speaking increases your visibility, boosts your credibility, and establishes you as an expert in your field. It gives you exposure to potential clients in such an...Sep 7, 2017 | Get Clients |
“Call us today and change your life,” proclaimed the hot pink flyer on the bulletin board. It was signed “Sunrise Hypnotherapy” with a phone number and a blind email address. No practitioner’s name appeared anywhere on the flyer. Posted...Jun 20, 2017 | Get Clients |
As a self-employed professional, the view that prospective clients hold of you is crucial. What you want is for clients to see you as an expert. How clients perceive your level of expertise will influence not only whether or not they hire you, but also how much...Mar 23, 2017 | Get Clients |
Selling professional services can often be a challenge because of their intangibility. When a client hires you to deliver a service such as accounting or web design, they can’t see the outcome in advance. They have to trust that your work will produce a result...Mar 18, 2017 | Get Clients |
“I’d like to attract clients by writing articles or a blog, but I’m not sure what to write about.” “I tried blogging for a while, but it didn’t bring me any business.” “When I write, people seem to like it, but I have...Feb 12, 2017 | Get Clients |
As a self-employed professional, the demands of marketing your business have the potential to give you many sleepless nights. It often seems that the list of things to do is endless, and there simply aren’t enough hours in the day to market your business, serve...
