Jun 19, 2020 | Self-Employment Secrets |
As business owners, we are frequently offered “opportunities” that may deliver a significant return, but also have the potential to take up a great deal of time. You may be asked to provide your expertise, collaborate on a project, help organize an event,...
Apr 2, 2020 | Get Yourself There |
There’s no question that the state of the world economy is alarming. Here in the U.S., businesses are failing, unemployment is at record levels, and business and consumer spending in multiple categories has plummeted. And there’s no clear path to recovery...
Jan 9, 2020 | Business Model |
In any professional services business, you typically begin by serving clients one-to-one. As you improve your skills at marketing yourself and begin filling your practice, eventually you discover there are only so many hours in the day. You want to keep growing your...
Dec 8, 2019 | Getting Clients |
“I’m having trouble building a website for my business,” a student told me. “The web designer I’m working with says I’m trying to do too many things, and I shouldn’t put it all on one site. But there are so many kinds of work...
Mar 8, 2019 | Business Model |
One of the biggest challenges in selling professional services is that what you are offering is intangible. Your product can’t be seen, touched, or tasted. Until your prospective clients experience what you do, they have no way of knowing if it will turn out,...
Jan 5, 2019 | Get Yourself There |
No, that’s not a typo in the title. Resolutions are easy; most of us make them at least once a year. A revolution, on the other hand, is something you may not have made since you started your business. Launching a new business is actually quite revolutionary....