Of PR and Principles

The new edition of Get Clients Now! got a mention in the current issue of Businessweek. Terrific news, right? Well, that depends. If you believe the aphorism “all PR is good PR,” this is a great thing. If you don’t, well… The book was featured...

In Search of the True to Life Business

There is some territory I am feeling compelled to explore these days with my readers, clients, students, and colleagues. I want to talk about the true to life business. Those of you who, like myself, are small business owners, solo entrepreneurs, and self-employed...

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