Feb 9, 2012 | Article Index, Entrepreneurship, Marketing, Social Change
If you’re a typical self-employed coach, you entered the coaching profession with a desire to help people and make a contribution. Without much prior experience in marketing and sales, you then set out to learn about building a coaching practice. But what happened...
Jan 18, 2012 | Article Index, Entrepreneurship, Getting Unstuck, Marketing
Every day, I hear self-employed professionals blaming the economy for their business woes. “People aren’t buying right now,” they say. Or, “With the economy this bad, I can’t…” Or, “When the economy improves,...
Dec 18, 2010 | Article Index, Marketing
It seems that everywhere you turn these days, someone is promoting social media as the lowest cost, highest impact marketing channel available for small business owners. And that right there is a problem. Far too many people are promoting this idea — many of...
Dec 18, 2010 | Article Index, Entrepreneurship
Start a Service Business Using Your Professional Skills and Talents Are you cut out to be a consultant? Consulting to businesses and organizations can result in higher earnings than working as an employee, provide you with needed income if you are laid off, and allow...
Dec 18, 2010 | Article Index, Entrepreneurship, Social Change
There’s a quiet revolution going on in the world of business. A 2005 survey by the U.S. Chamber of Commerce reported that 81% of business executives believe that “corporate citizenship” should be a priority, and 75% report their businesses are...
Dec 17, 2010 | Article Index, Life Purpose, Social Change
Baby Boomers have often been characterized as the “Me Generation,” self-centered, self-indulgent, and focused only on their own happiness. Not so, according to a report released by the AARP. In reality, 70% of Boomers feel a responsibility to make the...
